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year
2025
project
Branding
Awarenest
CLIENT
BRAND
AwareNest is an environmental awareness education platform that inspires people to reconnect with nature through learning, collaboration, and diverse perspectives. Its purpose is to foster a deeper understanding of our environment and the role we play in its preservation.
COLORS
Earthy greens and organic tones evoke calmness, balance, and connection to nature. Each hue reinforces the brand’s commitment to sustainable learning and conscious living.
CONCEPT
The branding draws inspiration from the harmony between knowledge and nature. The visual identity blends sophistication with organic warmth — a balance that reflects curiosity, confidence, and a desire to learn and share consciously.
ISO
TYPE
The isotype intertwines the human mind and nature — one side representing thought and awareness, the other blossoming into branches that resemble a nurturing nest. This fusion symbolizes growth through knowledge, a safe space where ideas and consciousness take root and flourish in harmony with the world around us.
logoTYPE
The logotype’s elegant curves and soft structure balance modernity with warmth. Its typography reflects openness, curiosity, and a grounded sense of wisdom — mirroring the brand’s mission to educate with purpose and soul.
branded merchandise
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